2 Elective courses to choose between :

MKGC31325 Responsible Marketing

MKGF31311 Professional Selling 

Or MKGF31310 Techniques de vente

MKGS31125 B2B Marketing Strategies 

MKGF31241 Brand Management 

MKGM31203 Digital Marketing Strategy 

MKGC31113 Marketing Research 

MKGM31218 Product Management 

Or MKGM31217 Chef de Produit

MKGF31237 Key Account Management

MKGM31462 Clients et Stratégie 

MKGM31350 Politique de Marketing

MKGS31231 Retail, Data & AI

MKGC31221 Marketing Analytics

MKGF31225 Basics of Retail

MKGC31315 Judgement and Decision Making

Validation

Successful track completion requires passing with a grade higher than or equal to 12/20 on their first attempt :

1) The core “marketing management” course 

2) The three mandatory courses of the track 

3) Two electives courses